Are you ready for a trip down memory lane? Journey back in time with the Texas Route 66 Festival, a ten-day extravaganza celebrating the iconic Mother Road. Held annually in Amarillo, Texas, this festival is a vibrant blend of history, music, and good old-fashioned fun. Whether you’re a Route 66 enthusiast, a lover of classic cars, or simply looking for a unique and memorable experience, the Texas Route 66 Festival has something for everyone.
Experiencing the Magic of Route 66
Route 66, also known as the Main Street of America, holds a special place in American history. This iconic highway, stretching from Chicago to Santa Monica, embodies the spirit of adventure and freedom. The Texas Route 66 Festival captures this spirit, offering visitors a chance to relive the golden age of road trips.
Texas Route 66 Festival: A Celebration for All Ages
From June 5th to June 14th, 2025, Amarillo will transform into a hub of Route 66 festivities. The festival offers a diverse lineup of events designed to entertain and captivate audiences of all ages. Here’s a sneak peek at the exciting schedule:
Texas Route 66 Festival: A Detailed Itinerary
Thursday, June 5th
- Coors Ranch Rodeo Kick-Off: The Amarillo Tri-State Fairgrounds will host the opening of the Coors Ranch Rodeo. Experience the thrill of this traditional rodeo event. Time TBA.
- First Thursday Art Walk: Immerse yourself in Amarillo’s vibrant art scene. Explore the galleries and studios in the Amarillo Route 66 Historic District from 4 PM to 7 PM.
- Music in the Gardens: Unwind to the soothing sounds of live music at the Amarillo Botanical Gardens. Enjoy the beautiful surroundings and melodious tunes from 6 PM to 9 PM.
- Night Under the Neon: Step back in time at the U-Drop Inn Cafe, a Route 66 landmark. Enjoy live music by the Texas Crossroads Band, delicious diner-style food, and fun for the whole family starting at 6:30 PM.
Image of a cream colored classic Cadillac with a Route 66 shield on the side of it parked in front of a building
Friday, June 6th
- Celebrity Fast Draw Shoot Out: Witness the lightning-fast reflexes of skilled shooters at the Rex Baxter Building. The action starts at 3 PM.
- Coors Ranch Rodeo: Catch another exciting day of rodeo action at the Amarillo National Center. The rodeo kicks off at 7 PM.
- Star Watch Party: Experience the magic of a starlit sky at Jericho on Route 66. Hosted by the Amarillo Astronomy Club, this event features food trucks, live music, and stargazing with telescopes (weather permitting). The event runs from 5 PM to 12 AM.
- Embassy Suites Route 66 Tailgate Party: Get ready for an evening of baseball at Hodgetown with a pre-game tailgate party at The Embassy Suites Downtown Amarillo. Enjoy drinks, snacks, cornhole, live music, and the chance to win prizes. The fun starts at 5 PM and ends at 7 PM.
Saturday, June 7th
- CCC Downtown Cattle Drive & Parade: Witness the spectacle of a cattle drive right through downtown Amarillo! The drive starts at 11th & Polk St. and proceeds to the Tri-State Fairgrounds. Be sure to catch the parade at 10 AM.
- Coors Ranch Rodeo: The final day of the Coors Ranch Rodeo promises to be a thrilling conclusion. The event begins at 7 PM at the Amarillo National Center.
- Coors Ranch Rodeo Dance: Keep the party going after the rodeo with live music and dancing. The dance starts at 10 PM at the Amarillo National Center.
- Hodgetown Route 66 Night & Drone Show: Cheer on the Amarillo Sod Poodles at Hodgetown, and be mesmerized by a spectacular drone show following the game. The game starts at 7 PM.
Sunday, June 8th
- Low Rider Cruise: Cruise down Amarillo Boulevard and admire a dazzling display of classic lowrider cars. The cruise takes place from 6 PM to 7:30 PM.
Monday, June 9th
- Amarillo Film Society Screening: Enjoy a Route 66-themed film screening presented by the Amarillo Film Society. The doors open at 6 PM, and the film starts at 7 PM at the Goldenlight Cantina.
Tuesday, June 10th
- June Jazz: Experience the smooth sounds of jazz music at the Amarillo College Clock Tower. The concert runs from 7 PM to 9 PM.
Wednesday, June 11th
- TX 66 East Bus Tour: Embark on a guided bus tour exploring the eastern stretch of Route 66 in Texas. The tour includes stops at iconic landmarks, quirky attractions, and a delicious lunch. Tickets are $50 and can be purchased online. The tour starts at 8:30 AM at 1000 S. Polk St.
- High Noon on the Square: Enjoy live music and lunchtime festivities on the Potter County Courthouse Lawn (501 S Fillmore). The event takes place from 12 PM to 1 PM.
- Cactus Rose Taphouse Soiree: Unwind with a delightful evening of drinks, food, and live music at Cactus Rose Taphouse. The soiree runs from 5 PM to 8 PM.
Thursday, June 12th
- TX 66 West Bus Tour: Explore the western section of Texas Route 66 on this guided bus tour. Experience historical sites, unique attractions, and enjoy a delightful lunch. Tickets are $50 and can be purchased online. The tour starts at 8:30 AM at 1000 S. Polk St.
- Texas Route 66 Visitor Center Celebration: Celebrate Route 66 at the Texas Route 66 Visitor Center with special exhibits, activities, and refreshments. The celebration takes place from 6 PM to 8 PM.
Friday, June 13th
- Events TBA: Check the official Texas Route 66 Festival website for updates on events scheduled for this day.
Saturday, June 14th
- Fitness @ KT Black Route 66 5K Run/Walk: Start your day with a healthy dose of exercise on the Fitness @ KT Black Route 66 5K Run/Walk. The run begins at 10:30 AM, and the walk starts at 11 AM. You can register for the event online.
- TX 66 Festival Finale Presented by Amarillo National Bank: Experience the grand finale of the Texas Route 66 Festival in the Amarillo Route 66 Historic District. Enjoy vendor booths, food trucks, live music, classic cars, and a variety of entertainment options. The finale runs from 11 AM to 7 PM.
Plan Your Texas Route 66 Festival Adventure
The Texas Route 66 Festival offers an unforgettable experience for everyone. With its diverse lineup of events, lively atmosphere, and celebration of American history, this festival is a must-visit for families, couples, and solo travelers alike. Start planning your Route 66 adventure today!